'Kerrang' Front Cover Analysis.

By looking at the magazine cover this magazine seems like a rock’n’roll magazine. By looking at the front cover this magazine it seems like the articles in this magazine are going to be full of articles based on rock bands. The target audience are most likely to be rock fans as well as fans of the band on the cover. The age group is most likely to be teens, with interests of rock music. The magazine is using a direct mode of address as each band member is staring straight down to the camera. This shows that they want a personal relationship with the reader as it would seem as if they were looking the reader in the eye, showing that they’re interested.

The front cover consists of hardcore rock-band ‘Sleeping with Sirens’ and they are on the front cover because they represent the type of music that ‘Kerrang’ want to advertise and write about. The anchorage text says “Here to wake up your town”, which is a play on words as the title of the band on the cover is called ‘Sleeping with Sirens’. When the anchorage text says “wake up your town”, it implies that the “town” was sleeping; hence, ‘Sleeping with sirens’. This is a pun and would attract a possible reader as it is an interesting aspect of the front cover. This suggests that the band is a noisy band and they want to be heard by the world.

Social groups such as hipsters and rock fans are the type of people being represented and the magazine represents them with bright colours as a background contrasting with dark colours like black in the foreground.

Buzz words such as ‘plus’, ‘secret’ and ‘first’ are used. This effects the reader in a way that makes them feel that they are exclusive by reading the magazine as “secrets” are being revealed as well as the “first” reviews of a particular band.

The title block isn’t completely visible which shows that because the magazine is so well-known, they are confident that if a couple letters aren’t completely visible, it is still evident that the magazine is in-fact ‘Kerrang’. The title seems as if it’s been shattered which would encourage the point that the magazine is a rock magazine as it implies that the music is so loud that it shattered the title block.

The puffs suggest that there will be additional information about other bands rather than ‘Sleeping with Sirens’ as it mentions other bands names such as ‘Fall Out Boy’.

There is no slogan on this specific title cover, though there is likely to be one of other front covers of this magazine.